Nearly two weeks ago, AMD published a table of contents showing supposed price drops across its RX 6000 series graphics cards. This appeared to be a response to the high prices of the RTX 4090. However, it turns out these price cuts are not official; they are simply the prices listed on the American retailer Newegg.
Websites like DigitalTrends and TechPowerUp claimed that AMD was going to lower the prices of its Radeon RX 6000 series graphics cards. But in reality, there's no price cut at all.
No, AMD is not going to lower the prices of the RX 6000
An AMD spokesperson shared the same statement with several portals, including Digital Trends.
AMD has not lowered the price/MSRP of the Radeon RX 6000 Series graphics cards. The chart we provided, which is included in the article, simply listed the latest retail prices in US dollars on the Newegg portal as of 15 September 2022.
In late August, reports began circulating that AMD and Nvidia's partners were preparing to cut GPU prices to clear out inventory ahead of the next generation of GPUs. Nvidia had already implemented a round of price cuts in July. Given the oversupply of graphics cards resulting from the GPU shortage, further price reductions were expected.
The chart that has generated so much discussion was published two days after AMD announced the November 3rd launch of its RX 7000 series graphics cards. It's quite common for prices to drop on the previous generation of computer components—GPUs, RAM, or CPUs—when a new generation is approaching , to make room for the new GPUs on store shelves and allow retailers to generate cash flow. This time, however, several reports of excess inventory and a general downward trend in GPU prices have contributed to this trend. As a result, many websites believed it was a widespread price drop. While it's possible to find AMD Radeon RX 6000 series GPUs at prices lower than the official ones, these will be unofficial prices, set by the same retailers who expect to receive new-generation GPUs in a few weeks and need cash flow and warehouse space.
Source: Digital Trends
