Google will no longer display sexual content first when you search for “lesbian”

Google has modified the algorithms to not show content that objectifies the relationships between lesbian women. For the collective it is a very important step.

What Google shows first in its search results is very important. Many of us want to be the first to appear in certain terms, for different reasons. For this reason, groups of lesbian women have been pressing for Google to hide pornographic results so that it is seen that they are more than a search on adult websites.

Part of the LGBT community calls for normalization in Google

These complaints date back to last year's Pride month, and journalist Marie Turcan from Numerana magazine says that pornographic content was being displayed almost at the same time that Google was putting up Pride doodles. While the words "gay" and "trans" on Google led to informational websites, "lesbian" led to adult videos. In France, the hashtag #SEOlesbienne became popular on social networks to get the search engine to act accordingly.

It seems silly to many, and you will think that if Google prioritizes adult content it is because many people search for it and want it. But not everyone who searches for that term does so to search for pornography. An adolescent girl who is discovering her sexuality and her interest in women and wants to search on Google websites and guides for, for example, how to communicate to family and friends that she is a lesbian or find support groups, the first thing she will see is that her condition sexual is being objectified in videos not suitable for her age, and always under the vision of a man. In addition, whoever wants to search for those adult videos will already know the most suitable pages to search.

Pandu Nayak, Google's Vice President of Search Engine Quality, commented that they have been monitoring the results and acting accordingly. Some LGBT websites have noted that search results have changed considerably, now displaying LGBT-themed blogs and pages, which is positive as it helps to show them as more than just pornographic content. This kind of acceptance and content is important for the LGBT community, as evidenced by the drop in users after Tumblr labeled LGBT content as inappropriate and sexual.

Source: MiraLes