Representative of the motherboard manufacturers speaks very clearly about the problems they have had and have when developing and working with AMD and their AMD Ryzen processors
It is undeniable that the AMD Ryzen processors have come on the market early and this is being seen by the stock problems in terms of processors and the delay in arrival in Spain, which has taken several days and there are no motherboards. If we are going to look for an ASUS, ASRock, Gigabyte or MSI motherboard, the task is difficult, indeed, it has cost us a lot to receive motherboards from ASUS and Gigabyte because they have arrived late and from MSI we have not received anything, because they do not have.
AMD on the lips of John Taylor, Corporate Vice President of Worldwide Marketing at AMD, has thrown balls out in this regard: 'AMD is satisfied with the enthusiasm of AMD Ryzen and the strong worldwide demand for AMD Ryzen 7. The demand for AMD Ryzen 7 exceeds the initial expectations of our motherboard manufacturing partners. Our partners are rapidly increasing shipments, and we expect sufficient supply of motherboards in a few weeks'
The words of John Taylor within the motherboard industry have not sat exactly well quickly they have jumped to speak on the subject. A representative of the motherboard industry has spoken publicly stating without a doubt that it is all the fault of poor coordination, poor communication, poor support and a bad time to launch these processors.
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In my opinion, it's all due to poor coordination, poor communication, poor support, and bad timing to launch this platform. With all these problems, none of us could start manufacturing motherboards ahead of time. Also, in January and February, all the motherboard vendors' production lines were busy with Intel Kaby Lake series boards before Chinese New Year and they tried to ship as many motherboards as possible to make sure there were no problems. of stock while Asia was on the New Year holidays.
At the end of December, AMD decided to give the release date (it was scheduled for late Q2) and released it right after Chinese New Year, but AMD kept the CPU supply amount a secret from us all this time. They only shared the data two weeks before launch, we didn't understand why they did it. Also, their BIOS team and engineers were doing a horrible job of supporting us with BIOS code updates, driver updates, or offering the CPUs themselves for early testing.
They have not done anything that they should have done to support platform partners during launch and they were always delayed or failed to respond to support requests. We were all having enormous trouble polishing motherboards with limited resource support from AMD, including validating parts and fixing the RAM clock speed.
Generally, it's been too long without a CPU for AMD, so they forgot how to do it, so they released the CPU just like they were releasing graphics cards. They didn't care about the shelf ecosystem, so the ecosystem is suffering and stocks are lagging.
We are flying in, getting new batches every 3 days to try to fulfill orders as soon as possible so they should all be in stock shortly. With all the reviews already published, and the memory problems that AMD is presenting, sales are slowing down.
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It is quite clear that motherboard manufacturers are quite burned with this issue, which has exploded in their faces. AMD told them a date and in the end they advanced the launch with a shortage of finished motherboards, half-done BIOS and just after the Chinese New Year, which has caused a great mess, since since December they had the lines busy producing motherboards to avoid a shortage. AMD has caused a major collapse in the industry, hurting manufacturers and partners, for a much better planning, to say the least. This is something that we knew in a veiled way, since the situation was completely absurd.


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