One can think that the tablets They went out of style several years ago, long before the pandemic, but their popularity has rebounded as millions of people want to browse the internet, use social networks and more without the screen limitations offered by a smartphone. This has been reflected in the tablet sales throughout 2021, which came to exceed those of 2020.
The IDC firm has made numbers for the fourth quarter of 2021, which covers the holiday period that includes Black Friday and a tablet being a usual gift, and in them they have seen that the world tablet market is alive and in good condition. They noted with a slowdown in sales after the pandemic encouraged having a big screen device.
Tablets are still sold worldwide
During those three months, worldwide tablet shipments reached 46 million units, 11,9% less than the 52,2 million units shipped in the last three months of 2020.
apple with its iPads ranks first
Apple led the ranking, with 17,5 million iPads shipped, up from 19,1 million in 2020, and took 38% of the global market. follows him Samsung, which shipped 7,3 million devices, down from 9,3 million in 2020, with a share of 15,9%. For its part, Lenovo ranked third with 4,6 million, up from 6,2 million in 2020, with a 10% share. Amazon with its Kindles came in fourth with 3,6 million, giving it a 7,9% share, followed by Huawei with 2,5 million for a share of 2,5%.
Anuroopa Nataraj of IDC says that tablet sales they will remain higher than pre-pandemic levels after 2021. This would be because virtual learning, remote work, and media consumption remain priorities for users. Total tablet shipments for the full year of 2021 reached 168,8 million units, up 3,2% from 2020. It is the highest figure recorded since 2016.
Source: TechRadar
