Google Chrome continues to dominate the rankings of the most popular web browsers, generally due to users wanting Google services integrated and synchronized across multiple browsers. But Microsoft Edge, the browser that officially replaced Internet Explorer , is gaining ground in a significant market , according to new data.
A survey of 3.000 employees conducted by TechRadar Pro, in collaboration with Perimeter 81, has revealed that Microsoft Edge is the preferred web browser for the largest proportion of businesses . 37,77% of respondents prefer it over alternatives more popular with home users.
Microsoft Edge is widely used in companies
Although Google Chrome is not far from the acceptance rate of Microsoft Edge, 33,01% to be exact, according to data provided by TechRadar. But when it comes to the general market, Microsoft Edge is, according to Statcounter; situated around 4%.
Although Microsoft Edge's user base expanded rapidly in the months following its relaunch in early 2020, much of this growth stemmed from the retirement of Edge Legacy and Internet Explorer . It's also possible that, in business, time is money. The default browser on the most widespread operating system is destined to be the most popular because it avoids installing a browser that isn't part of the operating system and passing all bookmarks, cookies, and user data there.
Despite a steady stream of feature updates, renewed marketing efforts, and the integration of Edge into the company's new Windows 11 operating system, Microsoft has struggled ever since to get more people to switch to Edge. It seems that at least in companies it is popular and preferred.
The latest data shows that, although Edge has overtaken Firefox in the rankings, it's still far behind Safari with 18%. And it's highly unlikely to surpass Chrome at 65%. Safari's position is explained by the same reason as Edge's: it's the default browser for iOS.
Microsoft has faced criticism for not encouraging competition among browsers. It made it difficult to change the default browser and blocked links opened through its own services from opening in any browser other than Edge. Fortunately for users, this has changed, and its growth seems to be much more organic rather than imposed by the operating system. At least it seems that companies are content with the default Windows browser.
Source: TechRadar
