Nintendo to open its first official store in Japan
Nintendo has confirmed that it has begun preparations for what will be its first official store and will be located in Japan. Nintendo already has experience running some Pokémon stores in the country.
Nintendo is perhaps one of the most popular brands in the world of video games, as few brands have lasted so long and have so much influence on today's adults, many remembering it as a brand that accompanied them in childhood. Now those Japanese fans can go through an official Nintendo store since it has been confirmed the existence of this new type of stores by Nintendo.
This would be the first exclusive store that Nintendo would have, although it already has some experience with store management, specifically as an interested party in the Pokémon stores that exist in Japan.
Nintendo prepares to launch its own stores
Nintendo has confirmed its plans for the stores in its Q3 2018 financial report (October, November and December) the store plans. At the moment it is known that Nintendo will take advantage of its official store to sell games and consoles more easily and with less problem with third-party stores, but it has also been confirmed that they will use it for merchandising and take advantage of a permanent physical presence to hold official events, such as tournaments. , competitions or game presentations.
If someone is planning a trip to Japan, this store will be located in Tokyo, specifically in the Parco shopping center, in the Shibuya district, a shopping district focused on fashion and adolescent and youth entertainment located in the south of Tokyo. It is hoped that this will help them to expose themselves more to youth, a fundamental sector since they are in a stage where many reject the company because they consider that they do not always create games for said demographics.
Source Nintendo

